Directory / By profession / Sales teams
Best AI tools for sales teams
Reps spend more of the week on research, admin and follow-up than on selling: looking up prospects, writing outreach, keeping the CRM current. AI earns its cost at the research end and the logging end, while the conversation stays human.
- 01 Prospect research and enrichment: Clay
- 02 Getting cold email into the inbox: Instantly
- 03 Call recording and CRM notes: Fireflies.ai
- 04 Outbound copy at volume: Copy.ai
- 05 Sales decks you can track: Pitch
- 06 Follow-up and scheduling: Lindy
Prospect research and enrichment
Clay
Free · from $167/mo
Waterfall enrichment tries source after source until a field is filled, and agents research each prospect before the message is drafted. The free plan has 500 actions a month; Launch is $167/mo. Overkill below a few hundred emails a month.
- Free tier
- Free (500 actions/mo, 100 data credits/mo)
Getting cold email into the inbox
Instantly
From $37.60/mo (annual) / $47/mo (monthly)
Handles warmup and inbox rotation to protect sender reputation, the part that decides whether outbound works at all. Growth is $37.60/mo billed annually for 5,000 emails a month. It does not write the copy, and it is only for legitimate, permission-respecting lists.
- Free tier
- None confirmed (no-card signup mentioned but no specific free-trial length found)
Call recording and CRM notes
Fireflies.ai
Free · from $10/mo
Builds a searchable archive of every call with talk-time and sentiment analytics, and pushes notes into the CRM. Note that direct CRM sync and conversation intelligence sit on Business at $19/seat/mo, not on Pro at $10/seat/mo.
- Free tier
- 800 min recording storage per seat, 20 AI credits/month for advanced features, unlimited basic transcription and structured summaries, but no transcript downloads, no topic tracking, and no conversation intelligence
Outbound copy at volume
Copy.ai
Chat from $29/mo ($24/mo billed annually) · Workflows from $1,000/mo
Researches a prospect and drafts the email, and table mode runs one prompt across hundreds of rows. The Chat plan is $29/mo ($24/mo billed annually) for 5 seats with unlimited words; the workflow tiers start at $1,000/mo.
- Free tier
- Not present on the current direct-fetch pricing page; third-party trackers describe a 'Free Forever' tier (1 seat, 2,000 words/month of chat, 200 bonus credits, no card required) that could not be confirmed live
Sales decks you can track
Pitch
Free · from €10/mo (billed yearly)
Share links show who opened the deck, which slide they stopped on and how long they stayed, which tells you who is actually interested. The free plan includes unlimited presentations; paid is €10/mo billed yearly.
- Free tier
- Yes, forever free: 100 one-time AI credits, unlimited presentations
Follow-up and scheduling
Lindy
From $29.99/user/mo · no free tier (7-day trial only)
Agents hold a goal across many steps, such as inbox follow-up and scheduling, rather than firing a single trigger. It is $29.99/user/mo with no free tier. Verify its work for a while before trusting it with anything expensive to undo.
- Free tier
- None
What you can skip
Otter writes reliable meeting notes, but its listing marks it wrong for teams needing deep CRM and pipeline integration, which is the reason a sales team records calls. Otter.ai profile.
Head-to-heads between these picks
Other professions
Some outbound links are affiliate links, marked sponsored. Several tools on this page pay us nothing. Affiliate status never decides what is picked or the order it appears in.